Digital Publisher
Engagement: November 2018 - July 2020
Client Industry/Vertical: Publishing, Content Website, New Parent Niche
Client Location: USA
Organic Revenue
+43%
Pages Per Session
+26.8%
Average Session Duration
+29.2%
Our Approach
Used navigational data to redesign site hierarchy and nav elements. Bounce rate dropped, pages/session increased, and rankings shot up.
Identified patterns in winning answer boxes, replicated across 1000s of baby name pages.
Remixed existing data set to create new page types.
Pruned thin content.
Free SEO Opportunity Analysis
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